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Sugar Crush - Retail Design


165 A Leith Walk, Edinburgh
Individual Project / October 2020
Area: 540 m²
Keywords: retail, interaction design, brand identity

Amid the rise of online shopping, the role of retail spaces has shifted, placing a greater emphasis on sensory experiences. This project explores the future of retail design and how to enhance customer interaction. The entire first floor functions as an interactive workshop, with part of the floor removed to create a visual connection between the two levels, inviting customers to explore the upper floor.

A key design feature is a folding glass structure with a dichroic coating, resembling candy wrappers, that extends from the exterior into the interior, becoming part of the lighting scheme. As light passes through the glass, colored reflections are cast onto the ground and walls, shifting with different viewing angles. This vibrant element contrasts with the clean, white interior finishes, creating a dynamic and engaging retail environment.




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